We start, invest in and advise new technology businesses.
We are entrepreneurs at heart and love to build things. We will start businesses in partnership with hard working co-founders with deep expertise in their domain. We will contribute our own time, effort and money to get the startup off the ground. We will also introduce and persuade relevant members of our personal networks to get involved or invest.
We lead early stage investment rounds up to £150,000, and will participate in rounds of up to £1,000,000. We prefer to invest on an SEIS or EIS basis. We will on occasion participate in later stage rounds, however this is only on an exceptional basis. We do not charge fees to investors, nor do we charge success fees to startups.
We will advise businesses where we have relevant experience, such as in areas of sales, marketing, finance, strategy and any board or investor matters. Usually our advisory activities are restricted to our portfolio companies.
The cost of setting up a business has fallen dramatically, due to the availability of low cost or free developer tools and infrastructure services.
In the world of email, Skype, app stores, and globalisation, enterprise and consumer app developers can now target, engage and convert customers anywhere.
Success clusters around talent and hard work. There is little value in an idea alone. Try it, refine it, change it, many times over if necessary, until something emerges that’s new or better than anything before it. And, most importantly, something that people are willing to pay for.
The intensity of innovation means that testing, refining and applying new technology requires money in the early days. And by the time new technology has even come close to proving its worth, this value will be recognised by smart money. If you don't invest early, you may never get the opportunity.
Investor, Board Advisor, Founder and working exec, building Software & Service firms in these areas:
• Enterprise SaaS Platforms (Salesforce and Slack in particular)
• Professional Networks & Marketplaces
• Technology disrupting Finance, Marketing, Property & HR
A founder and CEO of Tquila (the largest pure-play Salesforce Platinum Partner in EU & Asia)
• Built in 4 years and acquired by Accenture in 2015
James is a Serial Digital Entrepreneur (Skype, OpenX, UpMyStreet, Condé Nast) turned Chairman/Board Director (Ticketscript, Stagecoach Group plc, Teach First, Science Museum Group), Advisor (McKinsey & Company, Advent International, UK Government, Riskified) and Technology Investor (Kano, Roli, Polar, Entrepreneur First).
Dominic joined Equistone in 1998 from BZW Corporate Finance. He has experience of a variety of private equity transactions, including MBO’s, MBI’s and equity release. Deals he has completed include the buyout of A-Plan, a personal lines insurance broker, the €370m buyout of Global Blue, a provider of travel-related payment services, the buyout of Cabot Financial, a leading debt purchase business, and the buyout of Gaucho Grill, the Argentinian restaurant chain.
Dominic graduated from Oxford University with a degree in Politics, Philosophy and Economics.
Ivan Mazour is the CEO and Founder of Ometria, a customer insight and cross-channel marketing platform built specifically for retailers, giving them a unified view of their customers and enabling them to send individually personalised messages to each one. Ometria has received $5m in VC funding and is backed by London’s most successful technology entrepreneurs. Ivan was previously the Founding Partner of Innova Kapital, and has himself invested in over thirty technology startups. As well as holding degrees in Mathematics from Cambridge University, and in Economics from the Open University, Ivan is a regular public speaker, and is the author of several books and a popular blog.